Guides

Short, practical reads on making ads that earn their budget. No fluff, no invented statistics, and everything applies whether or not you use Logicive.

17 Aug 2026 · 6 min read

How to turn one product photo into a full ad campaign

The exact workflow: pick the right photo, write a one-sentence brief, generate a set instead of a single ad, and choose winners with a plan.

17 Aug 2026 · 5 min read

UGC vs studio ads: which should your store run?

What each style does well, where each one fits in the funnel, and a one-week test that answers the question with data instead of taste.

17 Aug 2026 · 5 min read

How to write an ad brief AI actually understands

Concrete nouns beat adjectives, one scene per brief, and the other habits that turn a vague idea into a usable ad.

17 Aug 2026 · 6 min read

What AI ads actually cost in 2026

A plain breakdown of what a photoshoot, a creator video and an AI ad tool each cost, and how to work out which is cheaper for your store.

17 Aug 2026 · 6 min read

How to run AI ads for a Shopify store

A practical walkthrough for Shopify sellers: which product page to start from, what to generate first, and how to test without burning budget.

17 Aug 2026 · 7 min read

AI ad glossary: 25 terms explained in one line each

Packshot, hook, UGC, aspect ratio, brand file, media plan and the rest of the vocabulary, each defined in a sentence you can quote.

See Logicive at work

AI video ads UGC-style ads AI ads for skincare brands AI product photography